NEW YORK —Paramount Global reported significant third-quarter improvement in its direct-to-consumer business in the third quarter, with Paramount+ adding 3.5 million subscribers to tally 72 million overall.

Paramount Global delivered better-than-expected earnings in Q3 2024, driven by strong streaming growth, despite challenges in traditional segments.

Paramount Global added 3.5 million new subscribers to broadband services like Paramount+ in its third quarter, but those gains failed to offset meaningful declines in its larger TV and film businesses.