As part of an initiative to encourage SMEs to consider TV advertising, ITV will launch two new AI-generated TV ads from small ...

YouTube is introducing pause screen ads after successful testing. The ads have been well-received by advertisers.

Scientists in the United Kingdom have stored the entire human genome on a “5D memory crystal,” in the hope that it could be ...

First, YouTube subjugated viewers to longer unskippable ads. Now, not even pausing your screen will be an escape from them.

Retail media luminaries gathered to discuss how best to expand the category’s effectiveness – without overlooking how the ...

New innovations in server-guided ad insertion, NRCS-based news program production management, cost and carbon emission reductions for AI workflows, AI-based cloud storage and media asset management ...

New innovations in server-guided ad insertion, NRCS-based news program production management, cost and carbon emission reductions for AI workflows, AI-based cloud storage and media asset management ...

The e-commerce giant plans to introduce a new competition show next month in which entrepreneurs pitch their products to a ...

Roku is the latest streaming company to unveil a self-serve ad platform. Roku Ads Manager is part of Roku’s bid to reach new ...

In a Week 3 NFL schedule that features plenty of exciting matchups, the Los Angeles Chargers versus the Pittsburgh Steelers ...

Ad-supported streaming plans often come to Roku later than ad-free versions do because of the additional negotiating required ...