PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

Explore the best traditional dresses for women for both festive and daily wear. Shop from Biba, Global Desi, and W at steep ...

Discover a handpicked collection of chic casual ethnic wear for women. Shop from Odette, Anouk, and Ziyaa with the best ...

Shop the best colourful wedding dresses for brides wanting to make a statement. From soft pinks to bold reds, explore the top ...

The British actress and model, 59, sported two glamorous frocks in the 30 second advert. Elizabeth's first dress, the ...

We get it – you wanna be comfy. But there are plenty of non- leggings ways to ensure you're feeling great while also adhering ...

No doubt, there are some trends that have their moment and then we never really see again, at least not in mainstream media.

We explore Kareena Kapoor’s collection of stunning black outfits and rate them on a scale of 1-10, just how ‘Poo’ from ‘K3G’ ...

Update your wardrobe this month with cozy and stylish pieces perfect for the cooling weather. Add cozy and chic pieces to your wardrobe, ensuring you stay stylish and comfortable all month long.

That’s right, an advertisement found in a 1960 copy of Australian Women’s Weekly may have truly fast-tracked our strict black ...

We take a look at four simple ways to enhance your looks for a day at work - whether you’re heading for a busy day at the ...

Everyone knows not to wear white to a wedding—but can you wear black? The shade used to be off-limits, reserved solely for those in mourning: In the Victorian era, widows were expected to wear ...