D&AD Masterclasses power up careers and future proof businesses by focussing on the creative skills of tomorrow taught by the stars of today.

88% of Gen Z live in the gaming world. Airbnb wanted to bring them out into the real world. Solution Playcation - An in-built Airbnb feature offering gamers customised experience packages that turn ...

Islam Alijaj ran for the Swiss National Parliament as the longest of longshot-candidates: He sits in a wheelchair and he has a strong speech impediment. Yet he finally wanted to give 1.8 million ...

32% of women around the world feel uncomfortable swimming in public. In the Middle East, it's 88%. So adidas created the world's first swimmable billboard in Dubai, encouraging every woman in the city ...

Attract 18-26-year-olds to Adobe by integrating the brand into their cultural interests, making it relevant to their creative passions. Revolutionize tutorials with engaging content and celebrity ...

D&AD New Blood Academy is an intensive online training programme fuelling the trajectory of hot new talent into the creative industry, in the space of just two weeks. The 2024 New Blood Academy is ...

The fashion industry has been characterised by the exploitation of workers in the Global South. Designed in Bangladesh. Made in Europe involved creating a sneaker that disrupts the category and ...

Seoul, South Korea is a vibrant and colourful city. However, the annual monsoon season takes away colour and energy from the streets and people. So with help from Pantone, we painted the streets with ...

Shortly after the outbreak of the war in Ukraine, almost 10 million refugees from the occupied territories crossed the Polish border and headed to the biggest Polish cities for shelter. Overcrowded, ...

Concerts are wonderful shared experiences that create special memories, they’re an important part in the lives of Gen Zers. But sometimes it’s hard to find friends to go with, or have any friends that ...

To spark a new, less scary public health conversation about hearing loss, Specsavers turned one of the most famously misheard songs into the world’s first mass hearing test by re-recording Rick Astley ...

This collection of poetry by Qu Yuan, the great Chinese poet, was designed in a more accessible paperback format instead of the traditional Chinese binding form. The use of blue glistening paper and ...